2016 Ram 1500 Laramie vs 2016 GMC Sierra Denali
Ram Press Release Highlights
The upgraded interior and exterior trim aligns with a long list of best-in-class titles under the Ram moniker, including fuel economy, payload, torque and towing capacity.
“Among Ram Truck’s greatest strengths is our ability to quickly react to customer demand,” said Bob Hegbloom, President and CEO, Ram Truck Brand — FCA US LLC. “The new Laramie Limited trim is a perfect example of how Ram directly responds to customer input with the highest level of luxury available in pickups. The Laramie Limited trim exceeds the high expectations of affluent truck buyers by combining capability with refinement.”
Featuring premium materials, such as an all-black, full-leather seating, real wood interior components and unique badges, Ram Laramie Limited is a “black-tie” luxury alternative to the popular southwestern-themed Laramie Longhorn edition pickup.
“Today’s high-end Ram pickups have more features than select luxury sedans,” added Hegbloom. “We will continue to strive for the highest levels of sophistication, while keeping the core needs of a truck owner top of mind.”
GMC Press Release Highlights
It also wears new-for-2016 LED headlamps with GMC signature LED daytime running lights, thin-profile LED fog lamps and LED taillamps.
Sierra Denali’s high-tech interior features an exclusive 8-inch-diagonal Customizable Driver Display – with unique Denali-themed screen graphics at start-up – that can show relevant settings, audio and navigation information in the instrument panel. Sierra Denali’s standard eight-inch-diagonal Color Touch navigation radio with IntelliLink, located above the center console, serves as the main hub for Bluetooth-connected phones and portable devices connected through four standard USB ports.
Additional Denali-specific interior details include script on the bright door sills and embossed into the front seats and real aluminum trim, new wireless charging, a Bose audio system, heated and vented leather front bucket seats, a heated steering wheel, front and rear park assist and a power sliding rear window with defogger.
Sierra Denali’s standard, third-generation magnetic ride control delivers more precise body motion control. Its sensors “read” the road every millisecond, triggering damping changes in as little as five milliseconds in electronically controlled shock absorbers that replace conventional mechanical-valve shocks. They’re filled with a magneto-rheological fluid containing minute iron particles and under the presence of a magnetic charge, the iron particles align to provide damping resistance. Changes in the magnetic charge alter the damping rate of the shocks, with changes occurring almost instantly.